Touch ‘n Go eWallet and PayNet Launch ‘Mai Kita Cashless’ Campaign

2022-07-16 00:00:00
Touch ‘n Go eWallet and PayNet Launch ‘Mai Kita Cashless’ Campaign

Touch ‘n Go (“TNG”) Group via Touch ‘n Go eWallet, together with Payment Network Malaysia Sdn Bhd (“PayNet”) today launched the Mai Kita Cashless’ campaign at Pasar Tani Kekal in Changlun, Kedah which will enable merchants and consumers within the vicinity to enter the digital age with the use of cashless payment. The launch was officiated by Mohd Khairul Nizam Bin Abd Latif, Chief Assistant District Officer of Kubang Pasu District Office, Kedah; Danny Chua, Chief Commercial Officer of Touch ‘n Go eWallet; and Heliziana Madzin, Head of Ecosystem Development of PayNet.

 

Changlun is located approximately 42 kilometers from Alor Setar in the Kubang Pasu district of Kedah. The campaign focuses on the communities in three villages within the area of Changlun, namely Kampung Baru Changloon, Kampung Paya Nongmi, and Kampung Tradisi Lembah Keriang.

 

“The campaign is aimed at encouraging urban cashless practice with the advancement of technology to the rural areas. We started this initiative with PayNet as we want to provide the opportunity and platform to the rural communities in Malaysia, starting with Changlun in the Northern territory, to use and benefit from Touch ‘n Go eWallet and DuitNow QR,” said Alan Ni, Chief Executive Officer, TNG Digital Sdn Bhd.

 

The ‘Mai Kita Cashless’ campaign is launched to encourage and support the government’s continuous efforts in promoting cashless payments, as well as to swiftly achieve the mission of converting rural communities into a cashless society. ’Mai Kita Cashless’ aims to educate and enhance the community’s understanding of cashless transactions as a mode of payment.

 

“This collaboration with PayNet allows us to extend a seamless, fast, convenient, and safe platform with DuitNow QR for merchants and consumers in Changlun, Kedah. We believe this partnership will help to fortify all merchants, as well as consumers in improving the economy in this area,” Alan added.

 

There are over 300 merchants at Pasar Tani Kekal and the surrounding areas. They are encouraged to change their business operations strategy with Touch ‘n Go eWallet and DuitNow QR as the primary mode of payment so they can trade in a more convenient manner. 

 

“Businesses and consumers in urban areas have been enjoying the benefits of cashless payments for some time. We are now delighted to partner with TNG Digital to bring those same benefits of speed and convenience to Changlun as part of our ‘Project Cashless Kampung’, an initiative aimed at growing digital payments in non-urban communities. Since DuitNow QR is the common QR code for the country, consumers can use it to make cashless payments across Changlun regardless of the bank or eWallet they want to use. We hope this initiative will spur economic growth in the area by making commerce more seamless and reducing the cost and hassle of managing cash,” said Farhan Ahmad, Group CEO, PayNet.

 

From now till 31 August 2022, consumers can use Touch ’n Go eWallet for purchases at Pasar Tani Kekal Changlun and the areas around Changlun by scanning the DuitNow QR code and they will enjoy a RM5 cashback for every transaction, with a minimum transaction sum of RM10. Merchants who sign up within this period of time, will get a RM20 reward upon completion of 10 transactions.

 

Currently, Touch ‘n Go eWallet is accepted at over 670,000 online and offline retail points and at 1.2 million DuitNow QR points of sale nationwide. Additionally, Touch ‘n Go eWallet is also accepted internationally in Singapore and in Japan through the Alipay+ merchant network.

Press Coverage:

New Straits Times 

#TECH: 'Mai Kita Cashless' helps Kedah rural community go cashless

Harian Metro Online

Galak bayar tanpa tunai

The Rakyat Post

Touch ‘n Go eWallet & PayNet Lancar Kempen ‘Mai Kita Cashless’

Digital News Asia

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Business Today

Touch ‘n Go eWallet And Paynet Bring Cashless Technology To Rural Kedah

Free Malaysia Today

TNG brings cashless services to rural areas, starts in Changlun, Kedah

Fintech News Malaysia

Touch ‘n Go Partners With PayNet to Launch Cashless Initiative in Kedah

Ringgit Plus

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Rnggt.com

TNG eWallet Perluas Kemudahan Nirtunai – Ke Pasar Tani Luar Bandar

Dagang News

TNG, PayNet lancar kempen  ‘Mai Kita Cashless’ galak amalan bayaran tanpa tunai masyarakat luar bandar

Pokde.net

Touch ‘n Go and PayNet Debut “Mai Kita Cashless” Campaign

Tech in Asia

Touch ’n Go partners with PayNet for cashless campaign in rural Malaysia

Soya Cincau 

Pulangan tunai RM5 bila anda bertransaksi guna TnG eWallet di Pasar Tani Kekal Changlun

Technave 

Touch 'n Go eWallet launched the Mai Kita Cashless campaign to encourage cashless transactions

Buzzkini

Mahu Galakkan Transaksi Tanpa Tunai, Touch ‘n Go Lancar Kempen Mai Kita Cashless

Portal Malaysia

Touch ‘n Go Lancar Kempen Galakkan Pembayaran Tanpa Tunai

Newswav

Mahu Galakkan Transaksi Tanpa Tunai, Touch ‘n Go Lancar Kempen Mai Kita Cashless

Zulyusmar.com

Touch ‘n Go eWallet and PayNet Launch ‘Mai Kita Cashless’ Campaign

Share and Stocks

Touch n Go eWallet And Paynet Bring Cashless Technology To Rural Kedah

Beam Start

Touch ‘n Go eWallet, PayNet launch ‘Mai Kita Cashless’ campaign at farmer’s market in Kedah