Malaysia’s Favourite Breakfast Now Comes With a Tap: Touch ’n Go Launches First-Ever NFC-Enabled Plush Charm

Feb 26, 2026

Kuala Lumpur, 26 February 2026 – For many Malaysians, nasi lemak and air ikat tepi are more than just breakfast. They are part of a daily ritual, a familiar comfort before the day begins.

 

Touch ’n Go Sdn Bhd (“Touch ’n Go”) is now turning that shared cultural moment into something you can carry and tap with, with the introduction of the Touch ’n Go Breakfast Plush Charm inspired by two of Malaysia’s most iconic morning staples, nasi lemak and air ikat tepi.

 

Cute yet fully functional, the Breakfast Plush Charm is embedded with NFC technology and works just like a Touch ’n Go card. It can be used at toll plazas, parking terminals and transit gates nationwide. Users simply look for the NFC symbol on the plush charm andtap at the marked area to make payment.

 

Designed as both anostalgic keepsake and a practical accessory, the plush charm can be clipped onto bags, keys or lanyards, bringing a familiar Malaysian touch into everyday commutes.

 

This marks Touch ’n Go’s first ever plush charm product, reflecting a playful extension into lifestyle expressions while maintaining seamless mobility.

 

Touch ’n Go will also be introducing two additional plush charm designs on 19 March 2026, expanding the collection with more locally inspired creations.

 

Priced at RM55.90, the Touch ’n Go Breakfast Plush Charm is available exclusively on TNG Shop while stocks last.

 

For more information or to purchase, please visit https://shop.touchngo.com.my/